PHI KAPPA TAU

Over the past year, I have led marketing efforts for the Zeta Pi chapter of the Phi Kappa Tau fraternity at Boston University.

Between recruitment, events, and general campus presence, I have ensured that PKT acts as the gold standard for marketing across any student organization on campus.

MARMON

Marathon Monday, the most important event of the year wouldn’t be possible without the right promotion. After the success of our Ferrari theme during the previous year, we decided to take our branding in a new direction and built our entire identity around the local grocery store chain, Star Market.

what i made last year:

THE SPACE CAMPAIGN

For Spring 2025, we set out to take recruitment where no one had gone before—visually, conceptually, and on-campus.

While I put this campaign together, I constantly switched between Blender, Photoshop, and Premiere to develop a consistent visual language across every aspect of recruitment and outreach.